![Eric Seufert on Twitter: "According to advertising agency Nest, US CPM on Facebook is up 23%, CTR is down 12%, and CPC is up 31%, all year-over-year. Note that ATT was first Eric Seufert on Twitter: "According to advertising agency Nest, US CPM on Facebook is up 23%, CTR is down 12%, and CPC is up 31%, all year-over-year. Note that ATT was first](https://pbs.twimg.com/media/FQ-YcgtX0AEAEbO.png)
Eric Seufert on Twitter: "According to advertising agency Nest, US CPM on Facebook is up 23%, CTR is down 12%, and CPC is up 31%, all year-over-year. Note that ATT was first
![comparison of Clickthrough rate or CTR with CPM and CPC for digital marketing formula 7386541 Vector Art at Vecteezy comparison of Clickthrough rate or CTR with CPM and CPC for digital marketing formula 7386541 Vector Art at Vecteezy](https://static.vecteezy.com/system/resources/previews/007/386/541/original/comparison-of-clickthrough-rate-or-ctr-with-cpm-and-cpc-for-digital-marketing-formula-vector.jpg)
comparison of Clickthrough rate or CTR with CPM and CPC for digital marketing formula 7386541 Vector Art at Vecteezy
![Comparison of age groups in terms of CTR, CPC, and CPM for newsfeed... | Download Scientific Diagram Comparison of age groups in terms of CTR, CPC, and CPM for newsfeed... | Download Scientific Diagram](https://www.researchgate.net/publication/290212936/figure/fig6/AS:317298687660032@1452661310304/Comparison-of-age-groups-in-terms-of-CTR-CPC-and-CPM-for-newsfeed-advertisement.png)