![Diesel founder Renzo Rosso front row at the Maison Martin Margiela fashion show at Maison des Metallos during Paris Fashion Week Spring/Summer 2011 in Paris, France on October 1, 2010. Photo by Diesel founder Renzo Rosso front row at the Maison Martin Margiela fashion show at Maison des Metallos during Paris Fashion Week Spring/Summer 2011 in Paris, France on October 1, 2010. Photo by](https://c8.alamy.com/comp/2E3980W/diesel-founder-renzo-rosso-front-row-at-the-maison-martin-margiela-fashion-show-at-maison-des-metallos-during-paris-fashion-week-springsummer-2011-in-paris-france-on-october-1-2010-photo-by-nicolas-briquetabacapresscom-2E3980W.jpg)
Diesel founder Renzo Rosso front row at the Maison Martin Margiela fashion show at Maison des Metallos during Paris Fashion Week Spring/Summer 2011 in Paris, France on October 1, 2010. Photo by
![Renzo Rosso, the founder of Diesel, gestures during an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers Renzo Rosso, the founder of Diesel, gestures during an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers](https://c8.alamy.com/comp/2CY5RWD/renzo-rosso-the-founder-of-diesel-gestures-during-an-interview-with-reuters-in-the-showroom-of-maison-martin-margiela-fashion-house-in-paris-september-27-2013-rosso-says-competition-for-hot-designers-is-now-as-intense-as-for-football-stars-as-shown-by-the-speed-at-which-big-luxury-groups-such-as-lvmh-are-investing-in-promising-new-fashion-names-fashion-is-like-soccer-only-champions-make-a-difference-said-the-tattooed-58-year-old-entrepreneur-as-he-sat-in-the-showroom-of-one-of-his-brands-maison-martin-margiela-in-a-converted-19th-century-convent-in-paris-picture-taken-september-27-2CY5RWD.jpg)
Renzo Rosso, the founder of Diesel, gestures during an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers
![Renzo Rosso, the founder of Diesel, poses during an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers Renzo Rosso, the founder of Diesel, poses during an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers](https://c8.alamy.com/comp/2CX66NR/renzo-rosso-the-founder-of-diesel-poses-during-an-interview-with-reuters-in-the-showroom-of-maison-martin-margiela-fashion-house-in-paris-september-27-2013-rosso-says-competition-for-hot-designers-is-now-as-intense-as-for-football-stars-as-shown-by-the-speed-at-which-big-luxury-groups-such-as-lvmh-are-investing-in-promising-new-fashion-names-fashion-is-like-soccer-only-champions-make-a-difference-said-the-tattooed-58-year-old-entrepreneur-as-he-sat-in-the-showroom-of-one-of-his-brands-maison-martin-margiela-in-a-converted-19th-century-convent-in-paris-picture-taken-september-27-2-2CX66NR.jpg)
Renzo Rosso, the founder of Diesel, poses during an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers
![Renzo Rosso, the founder of Diesel, attends an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers is Renzo Rosso, the founder of Diesel, attends an interview with Reuters in the showroom of Maison Martin Margiela fashion house in Paris September 27, 2013. Rosso says competition for hot designers is](https://c8.alamy.com/comp/2CYB79N/renzo-rosso-the-founder-of-diesel-attends-an-interview-with-reuters-in-the-showroom-of-maison-martin-margiela-fashion-house-in-paris-september-27-2013-rosso-says-competition-for-hot-designers-is-now-as-intense-as-for-football-stars-as-shown-by-the-speed-at-which-big-luxury-groups-such-as-lvmh-are-investing-in-promising-new-fashion-names-fashion-is-like-soccer-only-champions-make-a-difference-said-the-tattooed-58-year-old-entrepreneur-as-he-sat-in-the-showroom-of-one-of-his-brands-maison-martin-margiela-in-a-converted-19th-century-convent-in-paris-picture-taken-september-27-2013-2CYB79N.jpg)